Today, Ghirardelli Square is a unique San Francisco destination that includes a mix of upscale shopping, fine dining, wine bars, spa facilities and live entertainment.
Ghirardelli Square is a historic San Francisco landmark, located on the beautiful San Francisco bay just a block from the cable car turnaround on the west side of Fisherman’s Wharf.
Ghirardelli has established its position as America's premium chocolate company for more than 150 years.
They are one of very few American manufacturers that make chocolate starting from the cocoa bean through to finished products. Throughout the process, they take special steps to ensure that their premium chocolate delivers their signature: intense, smooth-melting chocolate taste.
Incorporated in 1852 and in continuous operation since then, Ghirardelli has the richest heritage of any American chocolate company. Ghirardelli continues to honor its heritage to this day.
Ghirardelli is one of the few companies in America that controls the entire chocolate manufacturing process, from cocoa bean to finished product. This control over the manufacturing process, combined with Ghirardelli's proprietary bean blend and unique methods of roasting and processing, ensures that you are rewarded with the highest quality and richest products.
There is an interesting story regarding the name:
The correct spelling and pronunciation of the Italian name "Ghirardelli" has long stumped even the most avid consumers of Ghirardelli Chocolate.
Domingo Ghirardelli, the founder of Ghirardelli Chocolate Company, must have resigned himself to the fact that only by a miracle was anybody going to get his name right: the original name of the chocolate company when it opened for business in 1852 was "Ghirardely & Girard."
The spelling of the name Ghirardelli may have been an early attempt to indicate the correct pronunciation.
Throughout its early history, the company has had to cope with all this and even incorporated it into early packaging labels and advertising campaigns.
For many years, a bright colored parrot and the words, "Say Gear-ar-delly," (a phonetic spelling of the name) were used to help solve the pronunciation problem. The strategy proved to be very successful.
During the late 1800's, Ghirardelli hired the best available artists and advertising experts to saturate the West with the Ghirardelli name and logo.
As a result, Ghirardelli's chocolate products were marketed to a nation of homemakers and became a household staple.
Today, these advertising images can be seen on the walls of Ghirardelli Soda Fountain and Chocolate Shops, some of which are displayed.
Looking for a vintage diner that takes you back in time to the good ol’ days reminiscent of the 1950’s and the birth of rock and roll?
Check out Lori’s Diner, a true classic, where you will find traditional American fare including hamburgers, French fries, Coca-Cola, malts – Lori’s the most classic of diners!
Specialty shops, breathtaking bay views and beautifully landscaped plazas, no trip to San Francisco is complete without visiting Ghirardelli Square. Experience the ambience and entertainment at Ghirardelli Square!
How was this trip?